From a business perspective, it’s smart to make sure your “I’s” are dotted and your “T’s” are crossed when it comes to writing guidelines for business referrals. Companies should set guidelines to qualify new business leads and clarify referral bonus eligibility. However, companies need to make sure they find a healthy balance for these guidelines. The more hoops a person has to jump through, the less likely that person will want to refer business. A long list of stipulations will only become a hindrance to the referrer! The best guidelines are the ones that are easy and offer magnificent incentives for the referrer.